How to Become a Party Planner - 10 Steps & Tips
Do you want to become a party planner, but don’t know how to get started? Don’t let the fear of uncertainty stop you from following your dreams of becoming a party planner. There’s nothing quite like being a party planner. There are a few key things that you should know before trying to become one, and they’re all pretty basic and allow you to add your personality to the mix.
So, how do you become a party planner? Here is a list of ten steps and tips that you can use to become a party planner!
The best way to gain experience is to work beside professionals, such as caterers or an established party planner, to gain a better understanding of what is involved in the planning process. Your long-term success in party planning is often based on the experience that you can bring to your clients. So, if you want to become a party planner, you should understand what one does and what skills you need to bring to the table.
2. Take on Some Responsibility
Become a florist manager or take the lead planner role at a party planning company. Figure out what area of party planning you want to work in and focus on gaining experience in those areas of interest. Once you’re more established, you can offer a broader range of services, but until then, discovering what areas interest you most will help you focus on the right types of vendors to work with, the types of parties to plan, and even help you find clients you can begin to establish trusting and reliable relationships with.
Here are some questions to ask yourself to help you figure out what area you want to work in:
What services do you want to offer your clients?
Whom do you want to work with?
What budgets are you willing to work with?
Will you offer a day of management or full-service planning?
In party and event planning, networking is a key component when it comes to the future success of your business. With this in mind, you should try to go to networking events to hand out your business cards. Doing so will allow you to gain some traction and establish your brand. Also be sure to gather as much contact information as you can from the people that you meet. After every introduction and meeting, follow up with a “nice to meet you” email. In your signature for your emails, it’s nice to include a description of your party planning services.
4. Create a Portfolio
In order to showcase your work, you should consider making an event portfolio. In this portfolio, you can show off your work with photos, brochures, and invitations from events that you’ve planned. Try to organize each piece outline to help you easily present your experience and share event stories. Remember that most people are visual, so it’s important that you paint a picture for them.
5. Take Courses in Planning
As we’ve mentioned before, your success in the event planning business is based on your knowledge and hands-on experience. To boost these, try taking a professional course to help you gain credibility, learn more about industry trends, and establish contacts within the industry.
6. Create a Business Plan
If your dream is to start a party planning business, you should create a business plan to help you get started. You can easily find a template for creating a business plan online to help you get started. A business plan will help you figure out what you want your party planning business to be focused on and allows you to set up your business in the long-run. If you don’t have a business plan, your business can be lost forever. Professional event planners always have to have a plan in place.
7. Register your Business Name
Check on local government websites to find the proper license to register your business’ name so that you can start working with your business. Plus, having a proper name for your business helps you become established and known by potential clients.
8. Set Up a Budget
It’s important to have money to help you establish yourself in the party planning industry. Having a budget will help you maintain your funds and keep you on track so that you can properly plan events. You don’t want to spend all of your time trying to seek out capital; your full-time job is being a party planner.
So, you should try to let your clients invest in you to help you grow organically. Try to have at least enough money to get you going for 90 days, and then try to work with vendors and suppliers to gain advantageous discounts when using their services.
To get your party planning business out in the world, you should make a website, social media accounts, and business cards. All of these things will help get your company’s name out in the world and into the hands of potential clients. Share your successes with potential clients and let others do the same. Try to remember that you should always be storytelling to gain the interest of potential clients.
You should also consider making a client contract too so that when your clients start wanting your help, you already have a contract written up and ready to go.
10. Develop a Network
By having a network of established vendors and suppliers, you’ll be able to rest assured knowing that you’ll have everything you need to throw a successful party or event and advance your career.
Try to focus on caterers, florists, photographers, and entertainers to get your network started – all of these are things that clients are going to want for their party whether it is a birthday party, wedding, or even other types of events.
Hopefully, by reading this list of ten steps and tips on how to become a party planner have helped you figure out what you need to become a successful planner and thrive in event management. There are very few careers that offer as many benefits and give back as much as being a professional party planner.
Try to remember that productivity isn’t an accident; it’s the result of a commitment to excellence, focused efforts, and intelligent planning.